Target audience questionnaire- Digipack Draft

Our target auidence is older teeangers (15-19) year olds as they listen to our chosen genre of music. We asked 10 people 4 questions about our draft digipack so that we know what to improve on when it comes to making our final one. The questions were:

1) Do you think the digipack draft is suited to the style of the artist and our chosen song?

2) Do you like the simple front cover design or think it needs more?

3) We are planning on keeping the front image black and white and use fairly soft neutral colours, do you think this is a good idea? Why?

4) Do you think we need more images of the artist on the digi pack?

Here is some copies of completed questionnaires:

Theses were the results: 100% of the people we asked agreed that the digipack draft style suited our chosen song and style of music. This shows that we wont need to make to much of a change to the basic style of the digi pack. Half of the people we asked said that we should use another image of the artist when it comes to making the final product and therefore we have decided to add a picture of the artist on the CD. The majority of the people we asked said that a simple design looked good on the draft digi pack therefore we think we will keep the digipack simple with neutral colours in order to please our targer audience. Although we could consider adding another small image on the front to please the other 20%. Finally on the 3rd question when we asked people to comment on whether our chosen colour scheme was suitable, people suggested answers such as 'yes, the soft colours match the tone of the music...' and '...i also think using warm yellow colours would look good' so we will have these ideas in mind when creating our final product.